We're a Fan of Fan Benno-Caris
Sometimes the line gets crossed… by that I mean that sometimes I cross the line… from client to friend. And then to supporter.
Our latest client is 91-year-old Fan
Benno-Caris. You may have seen her on CNN or major local TV and
radio news programs, as well as the Dallas Morning News and its
website. Fan is running "the biggest race of my life," she says.
That race is for a place on the Addison City Council.
PentaGRAFX has created the website and all the campaign collateral
material for the Addison For Fan campaign.
But Fan isn't new to competition. She's a world-record-holding,
world champion racewalker. More importantly, Fan is a person who
knows what she wants in life and goes after it. She has a vision
for herself, sets goals, and sets her shoulder to the wheel and
does the work to achieve those goals.
Fan Benno-Caris is my hero. And although I cannot vote for her
because I live in Dallas (we should talk to Addison Mayor Joe Chow
about that) I heartily support her in her Addison For Fan
campaign for a place on the city council.
While small and petite, Fan's stature and sweet demeanor might lead
one to be dismissive. But one does so at one's peril. She has some
strong views on a variety of issues facing Addison — and all
cities — as the global financial crisis becomes more and more
localized. And she will be heard.
Keep an eye on Fan Benno-Caris. She's the leading edge of a
movement in this country, a movement by folks with
experience in a wide variety of areas who are not content simply to
rock away their sunset years on the front porch while sipping on a
lemonade. They've seen the mistakes of the past and want to step
forward to help us avoid repeating those blunders. Or, at least, to
help us prepare to weather the storm.
If you live in Addison, Texas, I enthusiastically encourage you to
seek out Fan Benno-Caris, learn more about the issues, and vote for
her on May 9th.
New Website for HiddenGoddess.com
Our client, Candice White, a brilliant portrait photographer, is expanding her business to include boudoir photography. After receiving over 100,000 hits on her portraiture website, we discovered that her boudoir pages were receiving more hits than any other category. Since her main business is family and child portraiture, we thought this was information worth acting on.
Turns out that even after factoring out undesirable traffic, the
number of hits on her boudoir photography page was substantial. We
began by discussing a theme for the site. Ms. White has a strong
love of theatricality in her photography, so we decided to use a
theater-look as a springboard for designing the site.
What does a theater have? Curtains. Great big, sensual, velvety
curtains. What didn’t we have at our disposal? You got it.
But the next best thing was using lots of imagination and a bit of
Photoshop to create our own curtains.
Fortunately, Candice happened to have a red dress made of a very
“red curtainy” material. We steamed it a bit to remove
some wrinkles and hung it on a garment rack as you can see below.
We locked down the camera and shot several frames in succession,
each time moving the dress down a bit and rotating it so that the
folds fell differently for each shot. This gave us a
natural-looking lighting setup — slightly hot on one side and
falling off to the right.
It took some manipulation in Photoshop
to get the “curtain” to be reasonably even at the
bottom from stage right to stage left. Once completed, we copied
the curtain’s several layers into a new single layer and made
a layer mask out of its shape, then unlinked the mask. We used
Motion Blur to get rid of all the wrinkles, once and for all, and
blended the new, blurred curtain with the curtain layers below
using Overlay. This gave a sheen and a snap to the curtain that the
original lacked.
Touching up a few minor flaws, we then had our curtain. We added a
valance and a stage and we were in “show
bidness!”
Another Day, Another Website
PentaGRAFX just launched a new website for the Fort Worth Art Show supporting their inaugural show on Sept. 20th in Fort Worth. It includes bios of the founders, a blog of their activities and thoughts on creativity, and gallieries of a small portion of their work.
Also planned are an e-store to buy art online and resources for custom framing.
Our Newest Website
We just finished a new website for our client, Southland Safety. They’re an industrial safety company with clients in Oil & Gas, Manufacturing, Chemical Manufacturing, Construction, & DOT Operator Qualification.
The site was three times larger than
originally planned and we accomplished everything we set out to do
at the start; improvising, adapting, and overcoming all the
obstacles we met along the way.




