New Website for HiddenGoddess.com
Our client, Candice White, a brilliant portrait photographer, is expanding her business to include boudoir photography. After receiving over 100,000 hits on her portraiture website, we discovered that her boudoir pages were receiving more hits than any other category. Since her main business is family and child portraiture, we thought this was information worth acting on.
Turns out that even after factoring out undesirable traffic, the
number of hits on her boudoir photography page was substantial. We
began by discussing a theme for the site. Ms. White has a strong
love of theatricality in her photography, so we decided to use a
theater-look as a springboard for designing the site.
What does a theater have? Curtains. Great big, sensual, velvety
curtains. What didn’t we have at our disposal? You got it.
But the next best thing was using lots of imagination and a bit of
Photoshop to create our own curtains.
Fortunately, Candice happened to have a red dress made of a very
“red curtainy” material. We steamed it a bit to remove
some wrinkles and hung it on a garment rack as you can see below.
We locked down the camera and shot several frames in succession,
each time moving the dress down a bit and rotating it so that the
folds fell differently for each shot. This gave us a
natural-looking lighting setup — slightly hot on one side and
falling off to the right.
It took some manipulation in Photoshop
to get the “curtain” to be reasonably even at the
bottom from stage right to stage left. Once completed, we copied
the curtain’s several layers into a new single layer and made
a layer mask out of its shape, then unlinked the mask. We used
Motion Blur to get rid of all the wrinkles, once and for all, and
blended the new, blurred curtain with the curtain layers below
using Overlay. This gave a sheen and a snap to the curtain that the
original lacked.
Touching up a few minor flaws, we then had our curtain. We added a
valance and a stage and we were in “show
bidness!”
Another Day, Another Website
PentaGRAFX just launched a new website for the Fort Worth Art Show supporting their inaugural show on Sept. 20th in Fort Worth. It includes bios of the founders, a blog of their activities and thoughts on creativity, and gallieries of a small portion of their work.
Also planned are an e-store to buy art online and resources for custom framing.
